So, Who’s Behind Crush Club?
We’re the ones rewriting the wine rules, keeping it fun, easy, and made to fit your vibe. Crush Club is your all-access pass to wines and brands that get you: curious, casual, and always up for something new.
With over 50 years of California winemaking behind us, we've learned a thing or two. One thing that's never changed? The best wine is the wine you actually want to drink. Add ice. Chill the red. Bring the good bottle to pizza night. Drink what you like, how you like it. We're about crush-worthy experiences made for real life. The rooftop nights, the dinner parties that turn into dance parties, and the just-because kind of nights. Every bottle we bring your way is easy to enjoy, never fussy, and always made for sharing.
Behind it all, we care about what counts: sustainably grown grapes, a zero-waste mindset, and staying grounded in what's real. Because wine shouldn't be complicated, it should fit right into the moments that matter.